What can an AI agent do with Brevo?

A Brevo AI agent can pull campaign performance reports, monitor deliverability metrics, search and manage contacts, add contacts to segmentation lists, and send transactional emails - all automatically on a schedule or on demand. Write actions like sending emails or creating contacts require your approval.

Can my AI agent send marketing campaigns?

Not directly. The agent can send transactional emails (receipts, notifications, one-to-one messages) and read campaign data, but bulk campaign sends are managed in Brevo. It can surface insights that help you decide when and what to send.

How does the agent handle contact data?

Contact data is read or written only when a task requires it. All operations are logged in your run history. Write actions like creating contacts or updating lists require your explicit approval before they execute.

How is a Brevo AI agent different from Brevo's built-in automations?

Brevo automations are rule-based and operate only within Brevo. An AI agent reasons across your entire stack - it can pull campaign stats, compare them to targets in a spreadsheet, post a summary to Slack, and flag underperforming segments, all in one workflow.

Marketing

Brevo, run by an agent.

An AI agent that analyzes, segments, and sends email campaigns.

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What needs your approval

Brevo never changes anything without you.

Anything that creates, edits or deletes in Brevo waits for your approval. Approve a recurring task once and it runs unattended after that.

Connecting Brevo

About 5 minutes

Auth: API key
Setup: About 5 minutes

Where to get access

Generate an MCP token in your Brevo account under Settings > API Keys > MCP Tokens.

developers.brevo.com

Example tasks

Real work people hand to an agent that uses Brevo.

generate a weekly campaign performance report and post the highlights to Slack
monitor bounce and unsubscribe rates and alert you when they exceed a threshold
add new signups from a form or CRM to the right Brevo list automatically
send transactional emails like receipts or password resets triggered by app events